 |
| via Pearl Izumi |
 |
| They call me the White Flash! |
What do you think? Is it too much for your taste?
For more on the story go here: NBC News.
Woof,
Dig Around the Blog!
Thursday, September 12, 2013
Dying Dogs in Advertising - Mercy (Friday the 13th Edition!)
Last week, I ran across a story about a huge backlash for an advertisement by Pearl Izumi and thought this topic is suitable for Friday the 13th. On my walks, I have seen Pearl Izumi gear on trail-runners and cyclists. But, I have never encountered a situation like the one depicted below!
I have run with my sapiens before, and they can not keep up with me at all! That is why I find this advertisement a bit amusing.
Sure, it is kind of disturbing to see another canine like myself lying on the floor in agony, but I was not too concerned about it. Sapiens seem to be offended by anything these days, and I do not think Pearl Izumi was intentionally trying to target those particular sapiens. However, maybe they were trying to stir up some controversy to build up brand awareness?
What do you think? Is it too much for your taste?
For more on the story go here: NBC News.
What do you think? Is it too much for your taste?
For more on the story go here: NBC News.
Subscribe to:
Post Comments (Atom)
The ad does seem in poor taste. Mr. N can outrun me too. That's why we work on recall so much!
ReplyDeleteHello! Adorable dog! I can't really see the add too well but I can't help feel bad for the dog in the picture above. Very cute dog blog!
ReplyDeleteIt certainly stirred up some controversy. Can see there's some black humour in it but as a brand I'm not sure i'd be game enough to go there......
ReplyDeleteHey Ruckus, I saw that ad too and since it looked like SlimDoggy Jack lying on the ground there it was a bit disturbing. I know they were just trying to stir up controversy and I try not to let political correctness ruing people's fun...but I think this was out of bounds - at least for me.
ReplyDeleteOn Pearl Izumi's Facebook post:
ReplyDelete"Pearl Izumi/Cycling shared a link.
September 6 near Boulder, CO
We made a mistake.
You love dogs. We love dogs. And, just like many of you, we love to run with our dogs. It’s fun, healthy and brings tremendous joy to the lives of pets and their owners.
However, the Run Faster advertising that ran in Canadian Running magazine overstepped the bounds of good taste. A lot. And, we offended many of you.
While it was never our intention to make light of this serious subject, this ad crossed the line and used poor judgment. For this, we apologize.
Many of you have suggested that we use this as an opportunity to point out the issue and raise awareness of heat exhaustion while running with your pet. We now hear you. As dog owners and lovers we can only hope that something good might come from our mistake, raise awareness of this potentially serious problem and invite you to share the following information with others:
http://www.humanesociety.org/animals/resources/tips/pets_safe_heat_wave.html
http://www.dailycamera.com/lifestyles/pets/ci_23759458/how-spot-heat-stroke-animals
We have also made a $10,000 donation to the Boulder Valley Humane Society as a sign of our commitment to the well being of the pets we all love.
Again, we sincerely apologize from the bottom of our hearts. We hope to see you out running soon."
We saw this too, we thought it was pretty cool of the company to acknowledge their poor judgement and make the contribution. Play bows,
ReplyDeleteRA
Nope mate, no GI troubles. Thanks for stopping by:) Play bows,
ReplyDeleteRA
We didn't see the ad but heard about it from SlimDoggy. Mom thought it was pretty appalling but we respect Pearl Izumi for acknowledging that they made a mistake.
ReplyDeleteMy mom took a class in first aid and CPR for dogs, so she takes that stuff kind of seriously. (Humans take too much stuff seriously if you ask me.)
Yes, I can see why they call you the white flash! GO Ruckus!
Garth
We don't take things like this seriously either, but Im glad it also helped bring awareness of something definetly positive in the end.
ReplyDeleteWow that's interesting. Thanks for sharing. Glad they acknowledge it
ReplyDeleteInteresting, but it kind of reminds us of our own home. Mom never wears down, she is not running with us dogs right now, but when she has run with us, there were times we felt like we might fall over, especially my sister that did marathon training with her. She has us dogs totally worn out even with walking and hiking. Still, that ad is in rather poor taste.
ReplyDeleteI had seen that through SlimDoggy and did not like it at all. I'm glad the company has issued an apology and tried to make it right.
ReplyDeleteI saw this earlier this week and can't believe that a marketing company thought that this was a good idea. I wonder if they still have this account.
ReplyDeleteBeing emotional and accomplishing something strange with your item gets consideration.Broadcast Fax
ReplyDeleteThis is such a great resource that you are providing and you give it away for free. try this web-site about Mastiffs
ReplyDeleteThis is a great inspiring article.I am pretty much pleased with your good work.You put really very helpful information. Keep it up. Keep blogging. Looking to reading your next post. wireless electric fence
ReplyDeleteA blog that mushroomed from visual illumination.
ReplyDeleteLow sodium dog food congestive heart failure
Beautiful post. It seems that a good many stages are banking on the originality factor. “Human beings are seventy percent water, and with some the rest is collagen.” by Martin Mull.. Empresa de publicidad
ReplyDeleteIt doesn't make a difference in the event that you are a crazy person or bonehead, even terrible press gets great press time. You can't please everybody except you can get a passionate response out of a great many people, while owning a solid conclusion and sharing it.company registration germany
ReplyDeleteNice Informative Blog having nice sharing.. sites like eBay
ReplyDeleteI just like the helpful information you supply to your articles.
ReplyDeleteI'll bookmark your weblog and check once more here frequently.
I am relatively certain I'll learn plenty of new stuff proper right here!
Good luck for the next!
I visit every day some sites and sites to read posts, however this webpage
ReplyDeletepresents feature based articles.
Aside from their single represents, a gathering of representation canvases can likewise be composed which will have more enthusiastic touch. alternatives to dog knee surgery
ReplyDeletevery good post, i undoubtedly enjoy this website, continue it Publicidad en camiones
ReplyDeleteThese dog foods do not produce healthy coats and solid stools in a majority of dogs and, if anything, shortens a dogs' life expectancy because they are unhealthy and are simply not good choices.Pure balance dog food review
ReplyDeleteI have to search sites with relevant information on given topic and provide them to teacher our opinion and the article. Pure balance dog food
ReplyDeleteExtremely pleasant article, I appreciated perusing your post, exceptionally decent share, I need to twit this to my adherents. Much appreciated!. leading ecommerce platforms
ReplyDeletei used to do herbal remedies when having some muscle pains and they are really quite effective“ what\'s native advertising
ReplyDeleteWe start to head towards the road and all the way our dog is pulling us like a freight train, they may start to sniff a bush then mark it, giving us a little relief before they rocket to the next spot to mark or sniff.seresto flea collar small dog *
ReplyDeleteGangaur Realtech is a professionally managed organisation specializing in real estate services where integrated services are provided by professionals to its clients seeking increased value by owning, occupying or investing in real estate. Pure balance dog food review
ReplyDeleteGangaur Realtech is a professionally managed organisation specializing in real estate services where integrated services are provided by professionals to its clients seeking increased value by owning, occupying or investing in real estate. Pure balance dog food review
ReplyDeleteGangaur Realtech is a professionally managed organisation specializing in real estate services where integrated services are provided by professionals to its clients seeking increased value by owning, occupying or investing in real estate. Pure balance dog food review
ReplyDeleteWhoi, excellent, t wondered just how to cure icne. ind found your webstte by google, dtscovered todiy t'm i ltttle obvtous i greit deil. t’ve ilso idded RSS ind sive your webstte. keep us updited. www.jugdog.co.uk
ReplyDeleteThis is very interesting, You're a very professional blogger.
ReplyDeleteI have joined your feed and look ahead to in the hunt for
more of your magnificent post. Also, I've shared your
site in my social networks
It is appropriate time to make some plans for the future and it is time to be happy.
ReplyDeleteI've read this post and if I could I wish
to suggest you some interesting things or advice. Perhaps
you could write next articles referring to this article.
I desire to read more things about it!
I went over this website and I believe you have a lot of wonderful information, saved to my bookmarks Bark Collar
ReplyDeleteHi, I find reading this article a joy. It is extremely helpful and interesting and very much looking forward to reading more of your work.. https://mediapulsertb.com/
ReplyDeleteAppreciating the persistence you put into your website and detailed information you offer.
ReplyDeleteIt's great to come across a blog every once in a while that
isn't the same out of date rehashed information.
Excellent read! I've bookmarked your site and I'm adding your RSS feeds to my Google
account.
Thankfulness to my father who informed me on the topic of this blog, this webpage is truly remarkable.
ReplyDeleteVery good article! We are linking to this particularly great content on our site.
ReplyDeleteKeep up the good writing.
This is my first time pay a visit at here and i am truly impressed to read everthing at one place.
ReplyDeleteHi, i think that i saw you visited my site thus i came to “return the favor”.I'm attempting to find things to enhance my site!I suppose its ok to use a few of your ideas!!
ReplyDeleteThis page definitely has all of the information I wanted about this subject and didn't know who
ReplyDeleteto ask.
Undeniably believe that which you stated. Your favorite justification appeared to be on the net the easiest
ReplyDeletething to be aware of. I say to you, I certainly get annoyed while people think about worries that they
plainly do not know about. You managed to hit the nail
upon the top as well as defined out the whole thing without having side-effects , people can take a signal.
Will probably be back to get more. Thanks
certainly like your web-site but you need to take
ReplyDeletea look at the spelling on quite a few of your
posts. Many of them are rife with spelling issues and I find it very
bothersome to inform the truth then again I'll certainly come back again.
It is actually a nice and useful piece of information. I
ReplyDeleteam happy that you simply shared this useful information with us.
Please keep us informed like this. Thank you for sharing.
Amazing things here. I'm very satisfied to see
ReplyDeleteyour article. Thank you a lot and I'm having a look ahead to touch you.
Will you kindly drop me a mail?
I believe this is one of the so much important info for me.
ReplyDeleteAnd i'm satisfied reading your article. However should remark on some normal
issues, The website style is ideal, the articles
is truly nice : D. Good job, cheers
I love reading through an article that will make people think.
ReplyDeleteAlso, thank you for allowing me to comment!
I think that what you posted was actually very reasonable.
ReplyDeleteBut, what about this? suppose you were to create
a killer headline? I am not suggesting your information isn't solid, however suppose you added something that grabbed people's attention? I mean "Dying Dogs in Advertising - Mercy (Friday the 13th Edition!)" is
kinda plain. You ought to look at Yahoo's front page and
watch how they create news titles to get people interested.
You might add a related video or a related pic or two to grab people interested
about what you've got to say. Just my opinion, it could make your posts a little livelier.
Please let me know if you're looking for a article writer for your site.
ReplyDeleteYou have some really great articles and I believe I would
be a good asset. If you ever want to take some of the load off,
I'd absolutely love to write some articles for your blog
in exchange for a link back to mine. Please shoot me an email
if interested. Kudos!
It's a pity you don't have a donate button! I'd definitely donate
ReplyDeleteto this outstanding blog! I suppose for now i'll settle for book-marking and adding your RSS feed to my
Google account. I look forward to brand new updates
and will share this blog with my Facebook group. Chat soon!
Hello I am so glad I found your web site, I really found you by error, while I was researching on Google for something else,
ReplyDeleteNonetheless I am here now and would just like to say kudos
for a fantastic post and a all round exciting blog (I also love the
theme/design), I don't have time to read through it all at the minute but I have bookmarked it and also added in your RSS feeds, so when I have time I
will be back to read a great deal more, Please do keep
up the awesome job.
Great post...
ReplyDelete